News and Views from the Firebrands.
Firebrand Becomes Demandbase Partner for Tech Startup ABM Programs
We’re thrilled to partner with the biggest name in ABM and create even more success for our clients.
Five Keys to the Perfect Podcast Pitch for Your Spokesperson
Practically every executive wants to be a podcast guest, so how can your pitch stand out? Take advantage of these five secrets.
Introducing Firebrand Labs
Our tiger team is analyzing AI marketing tools, capabilities, and opportunities to build a path forward for our clients.
6 Content Marketing Tips to Drive Maximum Growth
Learn how to turn content marketing into an ROI driver that makes an impact at every stage of the B2B buying journey.
Welcome Nicole Pytel, Firebrand’s New VP Content Marketing
Introducing Firebrand’s new VP Content Marketing, Nicole Pytel, a content marketing powerhouse.
Eleven Marketing Podcasts for Startups
Here’s the top eleven marketing podcasts that your favorite Firebrands are listening to, perfect for startups.
Getting Started with Google Ads for Startups
Google Ads for startups is a highly effective tool for reaching potential customers. Learn about the most cost effective approach using Ads for your startup.
Tips for Marketing in a Recession (or Whatever This Is)
Learn how to recalibrate your marketing program to be more responsive and make the most of advertising during a recession.
Surefire Startup Marketing Wins for 2023
From disruptive technologies to ABM for startups and content marketing, we discuss surefire marketing wins for startups in the new year.
The Power of Empathy and Trust in B2B Customer Advocacy
Customer testimonials can have big rewards but are difficult to obtain. How do you get them? Well, you won’t get far begging favors with sales since that won’t scale. There’s a better approach.
Upscale Your Corporate Newsroom For a Stronger PR Presence
Follow these 5 best practices to support inbound queries, highlight your team’s expertise, and make the most from your investment in your PR campaign and other marketing efforts.
The Benefits of GIFs on Social Media
GIFs aren’t just for the kids! GIFs are a powerful tool in your social media toolbox that can be used to great effect. We’ve got tips for when and how to use them.
12 Tips for How to Hire a Digital Marketing Agency
Hiring a marketing agency can be daunting for startups. We discuss 12 tips for how to hire a digital marketing agency to fit company objectives and goals.
Quiet Crushing as Firebrand Turns Six
Firebrand turns six this month after another strong year. We’ve all heard of ‘Quiet Quitting.’ I’d characterize this year as ‘Quiet Crushing’ – driving outcomes for clients deep in the trenches and making it happen.
URL Optimization Tips for Stronger SEO
Both gated and ungated content can provide great value to your brand. Learn when it’s best to gate your content and when to set it free.
When to Gate Your Content – And When to Set it Free
Both gated and ungated content can provide great value to your brand. Learn when it’s best to gate your content and when to set it free.
10 Quick Tips for LinkedIn B2B Lead Generation
Learn how the most savvy B2B marketers are leveraging both paid and organic LinkedIn B2B lead generation strategies to improve their targeting and conversions.
6 Surefire Ways of Using Humor in Marketing for Your Brand
Brand chiefs are often hesitant to use humor in marketing, despite customer preferences for brand humor. We explore 6 surefire humorous marketing strategies.