DEEP DIVES 2024 Tech Media Trends Breakdown: Tech Journalism Tips, and PR Strategies for Startups The media and PR landscape is constantly shifting, and staying ahead of the curve is essential for startup marketing. Our recent interview with PR veteran Sam...
DEEP DIVES Writing for Developers: How to Engage Them with Content Marketing Writing for developers can be a daunting task, especially for startup marketers trying to break into the technical space. We recently interviewed Eric Dietrich, CEO of Hit Subscribe, to...
DEEP DIVES Mastering UK Tech PR: Insights on PR Strategies for UK Tech Startups Expanding into the UK market presents a significant opportunity for many US-based startups. However, it’s not without its challenges, particularly when it comes to crafting effective PR...
DEEP DIVES Cold Email Marketing Isn’t Dead: Here’s How Startups Can Elevate Their Strategy If you’re a startup marketer, you know the struggle: balancing effective cold email outreach with the risk of your emails getting lost in the noise — or worse, flagged as...
DEEP DIVES Master PR Measurement: Key Takeaways for Startup Marketers Understanding the impact of public relations (PR) is a challenge that has perplexed marketers for decades. Despite advancements in technology, many startups still struggle with effective PR...