DEEP DIVES 2024 Tech Media Trends Breakdown: Tech Journalism Tips, and PR Strategies for Startups The media and PR landscape is constantly shifting, and staying ahead of the curve is essential for startup marketing. Our recent interview with PR veteran Sam...
DEEP DIVES The Future of Programmatic Advertising: AI, Privacy, and Strategy Programmatic advertising, once a niche area of digital advertising, is now a cornerstone of how brands reach their audiences. With automated ad buying, AI, and privacy changes at the...
DEEP DIVES Writing for Developers: How to Engage Them with Content Marketing Writing for developers can be a daunting task, especially for startup marketers trying to break into the technical space. We recently interviewed Eric Dietrich, CEO of Hit Subscribe, to...
DEEP DIVES Best Practices for Building a Strong Agency Relationship: Key Takeaways for Startup Marketers Choosing the right agency and managing the agency-client relationship is a critical decision that can make or break your marketing strategy. In this roundtable,...
DEEP DIVES Mastering UK Tech PR: Insights on PR Strategies for UK Tech Startups Expanding into the UK market presents a significant opportunity for many US-based startups. However, it’s not without its challenges, particularly when it comes to crafting effective PR...
