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SEO
Audit

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Start Here to Boost Your Organic Search Traffic

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THE PROBLEM

Your Website Isn’t Ranking Highly Enough in Search Results

Your competitors are ranking more highly than you in search results. You need a gameplan to get this fixed. SEO efforts to date have been underwhelming. Where do you start?

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THE SOLUTION

Comprehensive Assessment to Develop An SEO roadmap

Firebrand’s SEO Audit will review your entire site from an on-page, off-page, technical and competitive perspective to identify issues and opportunities.
Our end-to-end approach will assess:

Information architecture

  • Keyword architecture – Which keywords are ranking and via which page on the site?
  • Competitive overlap – How do we rank against competitors? Where are we strong and what is missing? Get insights into competitors’ SEO content creation strategies.

On-page audit

  • H-tag structure – Does the site have a logical and relevant header tag structure?
  • Titles and meta descriptions – Are they correct? Missing? Duplicated?
  • Keyword review – Do we have a clear keyword profile for each page?

Off-page audit

  • Backlink audit – Review of the quality and quantity of backlinks and site referrers.

Technical audit

  • Response code audit – Are your pages returning the right status codes when crawled, so that user-facing pages can be crawled and indexed, 301 redirects are correctly used, and broken links (404) can be fixed?
  • Indexability- Is the site indexing correctly and for the right domains (robots.txt file, XML sitemaps)?
  • Core web vitals – Are your pages providing a good user experience (page load speed, usability, readability)?

Deliverable – A Detailed Path Forward

Once our team tackles these areas, we’ll walk you through our analysis of each one and discuss the key opportunities to transform your current efforts into a high-performance SEO program.

 

What do we need from you?

    • An overview of your issues and search history
    • Access to your martech stack and website CMS

How long will it take?

The SEO Audit typically takes 4 weeks, subject to access to the martech stack.

 

How much will it cost?

The SEO Audit is dependent on the size of your site, but typically ranges from $3,000 to 5,000.

 

How do you get started?

To commission an SEO Audit, please contact us here:

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