PR, Content & Digital Marketing Resources

We like to share best practices and lessons learned about public relations, content development and digital marketing. We’ve pulled together some of our latest assets – guides, FAQs and blog posts here. If you have any questions about our digital marketing resources or other topics, feel free to contact us.

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The Firebrand Lead Scoring Template

Every lead has a different level of potential, which is why it’s essential to prioritize the ones that offer the most value. To help sales and marketing teams allocate their efforts wisely, we’ve developed a practical lead scoring template. This worksheet and calculator incorporate the most widely used scoring criteria, and it’s ready for use with or without a CRM – start scoring today!

Lead scoring

Ebooks, Reports and Infographics

The Firebrand Lead Scoring Model

The Firebrand Lead Scoring Model

Discover what’s top of mind for startup marketers, benchmark your own efforts, and spark ideas for new initiatives with this exclusive research report based on our survey of over 250 senior startup marketing leaders.
The Startup Marketer Outlook

The Startup Marketer Outlook

Discover what’s top of mind for startup marketers, benchmark your own efforts, and spark ideas for new initiatives with this exclusive research report based on our survey of over 250 senior startup marketing leaders.
A Startup’s Guide to PR Measurement

A Startup’s Guide to PR Measurement

Discover what’s top of mind for startup marketers, benchmark your own efforts, and spark ideas for new initiatives with this exclusive research report based on our survey of over 250 senior startup marketing leaders.
How to Stand Out with Data

How to Stand Out with Data

Discover what’s top of mind for startup marketers, benchmark your own efforts, and spark ideas for new initiatives with this exclusive research report based on our survey of over 250 senior startup marketing leaders.

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